The repugnance felt at the admission to the use of an immunomeme is due not only the confession of one’s own deliberate cruelty, but also the acknowledgement of the tacit and cruelly harsh rule set of the social group of which one is a willing part.
Hence it tends to produce cognitive dissonance, ie, the unconscious desire to deny the admission.
This is an application of the Second Law of Immunomemetics, by the way (see below).
Hence my equating of love with the willingness to forego immunomemetic (bullying) opportunities as a practical definition of love.
Shakespeare echoes this sentiment in The Merchant of Venice, Act 4, Scene 1, in Portia’s famous speech that begins:
The quality of mercy is not strained;
It droppeth as the gentle rain from heaven
Upon the place beneath. It is twice blest:
It blesseth him that gives and him that takes.
Immunomemetic Bullying
Three Laws of Immunomemetics (applied to critique groups)
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